Sunday, November 21, 2010
From the people who brought you the Emperors new clothes
We get the latest in gourmet water. Yes you read those last two words correctly, gourmet water. And the best part is that gourmet taste is entirely of your own invention.
As a child growing up on the coast of Newfoundland, Stamp says, he was fascinated by the giant blocks of ice floating in the North Atlantic. Then, as a relatively young man, he began to see them as sources of potential profit. And for most of the last 20 years, he has worked to make that vision come true — with varying degrees of success.The perfect comestible for all the perfect fools with too much money. My hat is off to Mr. Stamp. I just hope he can make his fortune before the big money muscles him aside.
Stamp tried iceberg vodka; it had only limited success. The same with iceberg beer.
So now he's trying gourmet water — at $10 a bottle. Or more.
Why would anyone pay the price of a decent bottle of wine to guzzle melted iceberg? Stamp admits it's a bit of a mystery, but he thinks it will work.
"It is so tasteless that it actually creates a taste. The tastelessness is its own taste," he said. "It's like drinking air."
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